I served as the sole designer and creative director for the NASCAR x The Museum DC collaboration, leading the full development of over 20 apparel pieces across categories including hats, accessories, coveralls, varsity jackets, T-shirts, and sweatshirts. I worked directly with NASCAR’s licensing team to ensure all designs met brand standards while maintaining a distinct creative vision. Beyond product design, I coordinated the overall branding and visual direction for the launch event, helping establish a cohesive identity for the partnership. The project was further elevated through collaboration with Wendell Scott’s legacy, including the involvement of his grandson, Warrick Scott, who attended in support of the initiative alongside his foundation. This partnership blended cultural storytelling with motorsport heritage, resulting in a collection that resonated both visually and historically.